MIPCOM Spotlight: Power

October 7, 2012 World Screen Top Stories
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CANNES: Even though Power only entered the non-scripted-programming arena this year, the company has already amassed 200 hours of diverse factual content to offer, alongside a slate of fiction titles.

 

The latest product includes Rhino Wars, a one-hour documentary that takes viewers to the dramatic front line of the battle being waged against poachers by conservationists in their attempt to save the rhino from extinction. “Color and vibrancy” can be found in the BAFTA-nominated Jig, according to Georgina McNeilly, Power’s VP of international sales. The two-hour program goes behind the scenes to follow a cast of characters of all ages from across the globe as they prepare for the Irish Dancing World Championships.
 
“For lovers of big cats, seasons one through four of The Cheetah Diaries tells the intimate stories of the cheetahs in South Africa’s Cheetah Outreach program as they progress from tiny balls of fluff to majestic adults,” McNeilly says. Each season has 13 half-hour episodes, which Power is offering up to buyers at MIPCOM.
 
What would happen if the president of the United States’s plane was suddenly hijacked? This dramatic scenario unfolds in the four-hour mini-series Air Force One Is Down, a lead offering from Power. For buyers across Central and Eastern Europe and Latin America, Power presents the disaster mini-series Eve of Destruction, which follows the consequences when eco-terrorists hijack an experiment that aims to uncover a source of unlimited energy. For the same territories, the company is offering Delete, in which the web turns against humanity. The six-hour drama mini-series Bomb Girls is based around a group of women drafted into a munitions factory during World War II.
 
“We look forward to a positive response to our new slate at MIPCOM,” says McNeilly. “It combines the emotional engagement of human stories with the escapism and spectacle of big action sequences, all underpinned by the use of iconic elements such as Air Force One and World War II to ensure maximum commercial appeal.”