MIPCOM Spotlight: ORF-Enterprise

CANNES: ORF-Enterprise has been very successful as of late with selling Austrian series throughout Europe, a trend it aims to continue at MIPCOM.

The company is looking to build on this momentum with series such as Paul Kemp: No Big Deal. “With Paul Kemp: No Big Deal we believe we have a new appealing series, keeping up the wow,” says Marion Camus-Oberdorfer, the company’s head of content sales.

ORF-Enterprise has another doc from its renowned Universum brand, Extreme!: Light and Dark, which completes a three-episode cycle. The Cultural History of Money and Medicines is divided into two parts, Mussels, Coins and Posting Lines and Pills, Powders and Balms. “Our strategy for 2012 is to access important [emerging] markets such as Latin America and the Middle East and to establish longtime relationships in these territories,” says Camus-Oberdorfer.