ProSiebenSat.1 Launches Online Content Marketplace

MUNICH: The ProSiebenSat.1 Group has established glomex—The Global Media Exchange, an online platform for trading premium video content.

Collaborations with more than 20 companies have already been secured, including with German providers BILD and Deutsche Telekom, as well as NetInfo and Nova (Bulgaria) and Phaistos Networks (Greece).

Managing directors of glomex are Michael Jaschke (CEO) and Arnd Mückenberger (CFO), who will both also remain managing directors of the sister company ProSiebenSat.1 Digital.

The new company is a technical service provider and offers all solutions associated with the publication of video content. It aims at creating a platform for syndicating professional video content.

“With glomex, we are building a network of networks, enabling frictionless distribution and monetization of videos—for major publishers as well as for small, highly specialized apps,” said Jaschke. “We are working 24/7 on establishing a marketplace that will put all market participants in a position to cost-efficiently include videos into their websites and apps as major revenue drivers.”