MIPCOM Spotlight: Red Arrow International

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CANNES: Red Arrow International has been building up its drama slate, which features Johan Falk, The Escape Artist and Lilyhammer.

Steven Van Zandt is back in the second season of Lilyhammer, following a successful first season. The Escape Artist sees David Tennant, known for his roles in Doctor Who and Broadchurch, playing a defense lawyer whose talent for getting clients out of tight legal situations comes back to bite him. Sitting high atop the wave of popular Scandinavia dramas is Johan Falk, which broke all records for TV4 in Sweden. “Our strategy is to create global program brands with built-in marketing messages for broadcasters,” says Jens Richter, the managing director of Red Arrow International. “Recognizable casts, award-winning creative, bestselling novels and overall outstanding stories help our clients in capturing the audience.”

Created by Kinetic Content, The Taste is a food format that has taken off all over the world. The show, which has been renewed for a second season by ABC in the U.S., has been picked up by broadcasters in, among other territories, Australia, India, the Philippines, Germany and the U.K. “The Taste has quickly developed into a global brand and our most successful format,” says Richter. “Combine the love of food with exciting entertainment and you have a cooking competition show unlike any other.” Additional titles in the company’s lineup include House Rules, a home-makeover show that gives couples the chance to have their mortgages paid off, and Married at First Sight, a social experiment where six single people marry total strangers.