NATPE Spotlight: Rai Trade

MIAMI: As the exclusive distributor for Rai, Italy’s national public broadcasting group, Rai Trade is contributing to the spread of Italian-made content throughout the world.

Rai Trade will be at NATPE with an extensive Italian catalogue, which has been strengthened by the recent acquisitions of the film libraries of such companies as Titanus, Cinecittà Luce and IIF.

The catalogue also includes the mini-series The Day of the Siege, which is a period drama set in 1683, as well as the contemporary drama series The Family. There are four new episodes of Detective Montalbano, for a total of 26 100-minute installments, along with the new Young Montalbano, which has six 100-minute episodes. The last of these titles has already sold to the BBC, ZDF and HBO Latino.

Mattia Oddone, Rai Trade’s head of international sales for cinema and TV, says the goal is to get these titles onto several satellite and pan-regional stations through the company’s presence at NATPE.