More GMA Dramas Debut in LatAm

A number of additional GMA Network dramas have made their way to Latin America via a partnership with Latin Media Corporation (LMC).

In Ecuador, Sa Piling ni Nanay (Ysabel), The Half Sisters (Hermanas) and Madrasta have premiered. In the Dominican Republic, Bihag (Hijo, Dónde Estás?), The Gift (Un Don Verdadero) and Impostora (La Impostora) also premiered this year. Someone to Watch Over Me (No Me Olvides) is airing a rerun both in Ecuador and the Dominican Republic.

This follows the success of the Spanish-dubbed versions of My Special Tatay (Un Corazon Especial), Onanay (El Amor Mas Grande) and Hindi Ko Kayang Iwan Ka (Quedate A Mi Lado) in 2020.

“Our dramas rate well in the countries where they are shown because, while retaining common elements like family, romance, and relationships, our content features unusual themes that keep viewers engaged and boost ratings for the broadcasters,” said Roxanne Barcelona, VP of GMA Network’s worldwide division.

Latin Media Corporation’s CEO and founder, Jose Escalante, added, “When I started thinking of bringing [programs from] a country from Asia, I thought of bringing the Filipino dramas because we look the same, our families, our values are very similar in terms of culture and [in] the way we educate ourselves. So we started bringing Filipino dramas and they are well-accepted so far.”

To date, through its partnership with LMC, GMA has distributed over 1,100 hours of finished content and 600 hours of scripted formats in Latin America.