Iceland’s Glassriver Teams with Romania’s IDEA Film for Hot Stuff

Icelandic media company SÝN has commissioned the series Hot Stuff, co-produced by Iceland’s Glassriver and Romania’s IDEA Film, for its Channel 2.

Hot Stuff is a comedy-drama set in 1979, following a group of Icelanders who go on holiday in Spain. Blending humor, romance and sharp social commentary, the series tackles themes of gender inequality, consumerism and xenophobia.

Ragnar Bragason (The Night Shift, The Day Shift, The Prison Shift) is creator and co-writer of the series. Snjolaug Ludviksdottir (Konur, Stella Blomquist) is co-writer. The series will be directed by Magnús Leifsson (Dovetail).

Andri Ómarsson, co-owner and producer at Glassriver, said, “We are taking it back to the ’70s! We are excited to introduce Hot Stuff—a unique story that crosses into several genres and topics, set against the backdrop of sunny Spain in 1979. With our partners and friends at IDEA Film, we are looking forward to this series hotting up.”

“Hot Stuff is exactly the kind of bold, character-driven storytelling we champion at SÝN,” added Kristjana Thors Brynjolfsdottir, director of Media at SÝN. “It’s smart, stylish and socially relevant—blending humor with razor-sharp insight in a way that feels both nostalgic and strikingly modern. We’re thrilled to bring this ambitious series to Icelandic audiences and proud to support original stories with global resonance.”