Eccho Rights Places Turkish Dramas with beIN

Eccho Rights has licensed three Turkish drama series to beIN to air daily as part of a new entertainment and lifestyle offering in the Middle East.

The package includes Heart of the City, produced by Ay Yapim for ATV; New Bride, from Sürec Film for Show TV; and Winter Sun, produced by Endemol Shine Turkey for Show TV. The series are airing on beIN’s newly launched channel beIN Drama HD1.

Fredrik af Malmborg, the managing director of Eccho Rights, said: “We are very excited about the launch of an entertainment offering from beIN in MENA. We believe it is a wise launch from beIN as there is a huge opportunity in the pay-TV market for Turkish drama.”