BritBox Lands Third Partner in Finland


BritBox has entered a distribution partnership with Elisa Viihde in Finland, making it the third platform in the country to offer the service.

The BritBox catalog features originals such as Irvine Welsh’s Crime, Payback, Three Little Birds and Archie, as well as a range of TV hits, including Call the Midwife, Death in Paradise, Vera, Mr. Bean and more.

Exclusive new titles to the platform are Men Up and the upcoming Mr Bates vs The Post Office.

“Adding Elisa to our partners in Finland aligns with our successful strategy of continuing to grow distribution and subscribers across the Nordics region since launching in 2022,” said Reemah Sakaan, CEO of BritBox International. “With more BritBox Originals launching in the coming months, as well as our enviable catalog of favorite British programs all in one place, we’re confident we have content that will appeal to everyone.”

“We want to offer our customers the best selection of quality content to watch and new content brands,” added Mika Lepistö, business development director at Elisa Viihde. “Finns are known to love British series, and now both BBC and ITV classics and new releases, from series to movies, can also be easily watched on Elisa’s set-top boxes.”