ABS-CBN UAAPsports.tv Aligns with Brightcove

SINGAPORE: The online TV channel ABS-CBN UAAPsports.tv is using the Brightcove Video Cloud platform to deliver coverage of top local sports leagues across the web, mobile and connected devices.

ABS-CBN UAAPsports.tv will leverage Video Cloud to manage and deliver live and on-demand games from the University Athletic Association of the Philippines (UAAP) online. This includes coverage of everything from basketball to volleyball, football to badminton. Brightcove also currently powers ABS-CBN’s other OTT channels, ABS-CBN.com, iWantv.com and ABS-CBN News and ABS-CBN Entertainment.

“Sports is the heart and soul of a passionate nation like the Philippines,” said Donald Lim, the chief digital officer for ABS-CBN. “Just as we are dedicated to fueling the Filipino spirit, we are dedicated to providing our audience with the highest-quality video experiences possible on the device of their choice. Brightcove sets the standard for excellence in the online video industry and the range of options the company offers for delivering video across multiple platforms is vital in driving the success of our mobile and online initiatives.”

“Innovative broadcasters like ABS-CBN are constantly seeking out new opportunities afforded by the multi-screen viewing trend,” added Dennis Rose, the senior VP for the Asia Pacific and Japan at Brightcove. “Traditional media is decreasing in influence amongst the youth and the young adults, especially in this generation of cord-cutters, cord-shavers and cord-nevers. We look forward to growing our partnership with ABS-CBN as they continue to innovate around online video and provide their viewers with access to engaging content on the platform and device of their choosing.”