Turner Hires CCO for India

MUMBAI: Turner International has named Vivek Bahl the chief content officer for India, to be based in the Mumbai office.

In this newly created position, Bahl will oversee the content strategy and development for Turner’s portfolio of entertainment brands in India, including Imagine TV, Cartoon Network, POGO and WB. Bahl will report to Mark Eyers, the chief content officer of Turner Broadcasting System Asia Pacific. Prior to his new role, Bahl was the executive creative director for Star Network, co-produced the series Navya for Star Plus and has also worked with Mahuaa Network in a consulting role to set up their new regional channels.

Eyers said, “Turner is a content-focused company at heart and our significant investments in recent years have ensured a robust portfolio of entertainment brands. India remains a priority market for Turner and the addition of this senior strategic role will further our commitment to the media and entertainment industry here. I am delighted to welcome Vivek, an influential industry veteran, to the Turner family and look forward to working with him to deliver even more hit properties across the TV, digital and mobile space.”