Tag: U.K.

Advertising spend in the U.K. is expected to rise by 5.8 percent this year to reach £38.8 billion.

Scripted commissions in the U.K. fell by 18 percent in 2023.

The U.K. advertising market avoided a contraction in Q2 thanks to growth in online formats and BVOD, according to the latest Advertising Association/WARC Expenditure Report.

U.K. TV sector revenues grew by 21.3 percent to reach a record of £3.9 billion ($4.9 billion) in 2022, according to the 2023 Pact Census, boosted by international gains and an increase in streaming commissions.

Netflix and Prime Video both saw drops in the penetration levels of their services in the U.K. in the second quarter, per new BARB data.