Tag: SVOD

Increased FAST usage is causing some consumers to diminish SVOD and MVPD spending.

Subscription fatigue and rising competition from social media content are hampering U.S. streaming growth.

Some 42 percent of U.S. consumers regularly subscribe, cancel and then resubscribe to SVOD services.

The number of digital video subscriptions worldwide will reach 3.5 billion by 2028, a 14 percent gain.

The average U.S. internet home spends about $63 per month on SVOD services, down from $90 in 2021.

Global SVOD revenues are projected to increase by an average of 13.3 percent per year over the next eight years, according to a new report from MIDiA Research, partly driven by consumers 55-plus, but engaging with younger audiences via ad-supported tiers is key for the sector's continued growth.

U.S. internet homes are now viewing 43.5 hours of video per week across all devices.

In the third quarter, revenues from streaming services will overtake pay-TV subs revenues in the U.S.

The premium VOD sector in South Korea showed robust growth in Q3, per new Media Partners Asia (MPA) data, with the addition of 716,000 net new SVOD subs to reach a total of 19 million.

Among streaming services, Netflix and Prime Video have the longest subscriber lifetimes, with an average duration of more than four years each, according to new Parks Associates data.