Tag: Hybrid SVOD-AVOD

Almost two-thirds of U.S. consumers would select an ad-supported streaming option if it would save them $4 to $5 per month on a video subscription, according to Hub’s new “TV Advertising: Fact vs. Fiction” survey.

Netflix, Disney+, HBO and Paramount+ will generate hybrid AVOD and SVOD revenues of $20 billion by 2029, up from $6 billion in 2023, per new figures from Digital TV Research.