Swisscom Acquires Transmedia Stake

BERNE, May 25:
Switzerland’s leading telco, Swisscom, has acquired a 35-percent stake in
Transmedia, the Geneva-based video-on-demand specialist that operates the
i-concerts channel.

The deal follows
Swisscom’s launch of Bluewin TV, an IPTV platform that offers up more than 100
channels.

Transmedia supplies individual VOD titles to platforms, and operates its
own VOD channel for live concerts, i-concerts, available on platforms such as
Free, Telenet, Club Internet and BT Vision. It will now be available on Bluewin
TV.