The direct-to-consumer streaming app STARZPLAY has launched in Brazil, France, Germany, Mexico and the U.K., with plans to launch in an additional 20 countries in 2020.
For approximately $5 per month, subscribers in select countries can instantly access hundreds of movies and series, including Starz originals, such as the recently debuted The Spanish Princess and Dublin Murders, as well as curated series including The Act and the drama Mr. Mercedes. Popular movies like Hitch, Ferris Bueller’s Day Off and No Country for Old Men are also available.
The STARZPLAY app allows up to four users to watch simultaneously and enjoy offline downloads of select shows and movies. App users can enjoy personalized recommendations of shows and movies based on users’ previous viewing interests and select their preferred language for audio or captions. The pay-TV streaming service is available through iPhone and iPad, as well as on a wide range of Android-supported devices.
Starz subscribers from Totalplay (MX) can currently authenticate and stream content using the Starzplay app. Other select international cable, satellite and telco partners will soon be able to authenticate into the app.
STARZPLAY is currently available in Europe and Latin America on Apple TV and in France, Germany, Mexico and the U.K. on Amazon Prime Video channels. It is also available on the following local platforms: in Mexico on izzi and Totalplay; in Spain on Orange and Vodafone; in the U.K. on Virgin Media; in France on Orange; and as Starz in Canada in alliance with Bell Media.
“Starz has experienced great success with the Starz app domestically, remaining ahead of the streaming curve with more than 5.6 million OTT customers to date, and that number continues to climb,” said Starz CEO Jeffrey A. Hirsch. “Expanding our direct-to-consumer product into the global arena with the launch of the STARZPLAY app gives subscribers seamless entry to our platform and premium content on their device of choice, while also providing us with access to key consumer data insights as we continue to position ourselves for success in the evolving content ecosystem.”