Spice to Relaunch with Four New Networks

LOS ANGELES, October 12: The Spice Digital Networks have
been re-branded and re-launched as four distinct new entities: clubjenna,
SPICE:XCESS, fresh! and shorteez.

“Adult buyers tend to randomly sample content based more on
genre and specific tastes,” said Bryan Postlethwait, the SVP of programming for
the Spice Digital Networks. “In an arena that has become cluttered and
confusing for the adult buyer, Spice saw the opportunity to create strong
brands that say what they are and are what they say—a user-friendly
approach to branding and programming. As a result of conversations with cable
and DBS operators, we developed these four robust channels that provide an entertaining
and memorable adult experience, one which we’re confident will generate repeat
buys.”

Clubjenna features Jenna Jameson and other adult stars in
features from leading adult entertainment houses CJI, Vivid, Wicked and others.
SPICE:XCESS showcases “must see Internet oddities, caught on tape-themed
content, MILFs, fetish, ethnic, and ‘alt’ programming.” fresh! includes reality
programming, casting calls and themed auditions. And with shorteez. each
90-minute PPV window features three programming assets tied together by
interstitial, animation and short-form packaging.