Simon Fuller’s 19 Entertainment Bolsters Staff

LONDON, September 9: Simon
Fuller’s 19 Entertainment has appointed Janet Scardino as president of
commercial.

Scardino will be tasked
with building relationships with global brands across a variety of platforms,
including television, digital, mobile and live events. Based in New York, she
will have offices in London and Los Angeles and will work directly with Fuller
and 19 Entertainment’s president, Robert Dodds.

Scardino is the former
global head of marketing and managing director for Reuters Media division.
Previously, she was a senior VP of international marketing at AOL.

“We have a strong
commercial track record here and we work with some of the biggest brands in the
world,” Dodds said. “Janet will be instrumental in developing these
relationships and taking a strong lead in new areas. She is the most creative
media person I know and will be an invaluable addition to our team.”

—By Jackie Stewart