Seven Network, Granada in Multi-Year Content Deal

LONDON/SYDNEY, December 13: Granada International has reached an exclusive
long-term agreement to deliver its television programming to Australia’s Seven
Network.

Granada International, part of British commercial broadcaster ITV,
has a catalogue that includes programs like Prime Suspect and A Touch of
Frost
,
which have fared well in Australia. Seven will be able to access Granada
International’s current slate, including Life Begins, William and Mary, new series like Lewis
and
the movie My Boy Jack (starring Daniel Radcliffe and Kim Cattrall), which will
launch in Australia in 2008.

David Leckie, the CEO of Seven Media Group and the Seven Network,
said: “We have a long and valuable partnership with Granada International and
we are looking forward to Granada’s and ITV’s leadership in the production of
television programs playing a key role in our continuing success across Seven’s
multiple channel platform.”

Continues Leckie: “Critically for us, today has seen Seven secure
its long-term programming with key producers of television content. Our
agreements with The Walt Disney Company, NBC Universal and now Granada
International are important: all three production companies are part of broader
media businesses which include ownership of television networks. We are aligned
with two of the biggest television networks in the U.S., and ITV, which
dominates broadcasting in the U.K.”

Nadine Nohr, the managing director of Granada International,
added: “We are very pleased to continue our long-standing and strong
relationship with the Seven Network in Australia. We have a constant supply of
innovative and exciting new programming to share with them and Australian
viewers.”

—By Irene Lew