Video Interview with Red Arrow International’s Henrik Pabst

NEW YORK: Henrik Pabst, the managing director of Red Arrow International, sat down with World Screen’s Anna Carugati to discuss how the company is meeting the demand for different types of dramas.

Pabst hears from buyers year-round about the types of programming they’re looking for. Right now, he says, there are so many platforms competing for high-quality series that “everybody is fighting to get an outstanding program.” Pabst explains that this has made buyers more open to niche programming, shows that are “louder” and concepts that truly stand out.

In this video interview, which was filmed at NATPE, Pabst elaborates on some of the latest drama trends he’s seeing in the marketplace.