Record Attendance for MIPCOM

PARIS, October 25: The 23rd edition of MIPCOM set
an all-time attendance record, drawing a total of 13,371 participants, a
7-percent increase over the previous year, and also set new records in the
number of participating companies, exhibitors and countries represented.

Some 4,585 companies from 105 countries took part in the
market this year, compared to 4,216 companies from 98 countries in 2006, a rise
of 9 percent. The number of exhibiting companies at this year’s MIPCOM also
climbed 10 percent to 1,801, up from 1,641 companies in 2006.

International buyers turned out in greater numbers, with
4,242 acquisition executives in Cannes this year compared to 3,847 in 2006,
also a 10-percent rise.

The third edition of the MIPCOM Mobile & Internet TV
Awards, organized in partnership with the Cannes Film Festival market and its
Short Film Corner section, posted a record participation with 280 projects from
180 companies spanning 38 countries.

"This historic success for MIPCOM demonstrates the
importance of content in our industry," said Paul Johnson, the director of
television at Reed MIDEM. "Numerous factors contributed to making the 23rd
edition break records, including the increased presence of companies in the
technology, mobile and advertising sectors. With a special country focus during
MIPCOM, India has never had such a strong presence before at the market with a
392-percent increase in the number of Indian exhibiting companies."

Over four days, the MIPCOM conference program featured 30
sessions, more than 100 speakers and seven keynote speeches from leading
executives such as Emilio Azcarraga of Grupo Televisa; Mike Volpi of Joost;
Paula Wagner of United Artists and Ben Silverman of NBC Entertainment and
Universal Media Studios.

For the first time, certain keynote addresses were held in
the Grand Auditorium in the Palais des Festivals, and Leslie Moonves, the
president and CEO of CBS Corporation and MIPCOM 2007 Personality of the Year,
delivered the conference opening speech to an audience of 650 industry
executives.

To mark its MIPCOM special country focus, India was honored
with a series of conferences and keynote speeches from Subhash Chandra, the
founder and chairman of Zee Network and Essel Group of Companies, and Ronnie
Screwvala, the founder and chairman of UTV Group.

—By Irene Lew