Outdoor Channel to Roll Out Across Asia

SINGAPORE: Multi Channels Asia (MCA) is taking the Outdoor Channel across six markets in the region, to more than 2 million households, as a full 24-hour service.

Pay-TV operators and distributors on board for the launches include Asahi Investment Corp/Nine Planners (Korea), Cable Boss and Cablelink (Philippines), Cable Thai Holdings and Triple T Network (Thailand), HiTron (Papua New Guinea), SkyNindo (Indonesia), TITV-MOD (Taiwan) and VTC (Vietnam). Further carriage will be announced in January 2011. Outdoor Channel will broadcast in HD on ABS-1 and in SD on ABS-5.

Gregg Creevey, the managing director for Asia for MCA, said, "Since we started with a preview of Outdoor Channel in 2009, the response from pay-TV operators has exceed all expectations. Now with our formal launch and rollout into over 2 million households across six countries, Outdoor Channel is one of the most successful new channel launches in recent years.”