Outdoor Channel Asia Signs Up for Surfing Championship Rights

SINGAPORE: The Outdoor Channel Asia has secured a partnership with the Coca-Cola Indonesian Surfing Championship (ISC) and the Asian Surfing Championship (ASC) to air the competitive events throughout the Asia-Pacific region.

As a result of the deal, the Outdoor Channel is the exclusive pan-regional broadcaster of both championships in Asia. The channel will air all 16 ISC events and the seven ASC events held in Thailand, Malaysia, Indonesia and Taiwan during 2011-12.

"These two surfing championships have built a strong fan base among outdoor enthusiasts and the surfing community across the region,” said Gregg Creevey, the managing director of Multi Channels Asia—the owner and operator of Outdoor Channel Asia. “By becoming the official regional broadcast partner, Outdoor Channel will become the exclusive home for fans to catch all the thrilling action as Asia’s top surfers compete in the best waves at exotic tropical locations around Asia.”

Tipi Jabrik, the CEO of the ISC and ASC, added: “The Indonesian Surfing Championship has grown from strength to strength since its humble beginnings in 2004, and now with the Asian Surfing Championship just starting out, we are excited about receiving greater exposure through our regional broadcast partner, the Outdoor Channel. With Outdoor Channel’s great support, there will now be more opportunities for Indonesian and Asian surfers, showcasing and promoting their talents to a wider audience. We are absolutely stoked to be able to share the unique surfing lifestyle through our partner Outdoor Channel.”