Nick Names Global Acquisitions Chief

LONDON/NEW
YORK, July 30: Jules Borkent has been promoted to senior VP of global
acquisitions and international programming for Nickelodeon, servicing the
global and U.S. feeds of the channel.

In this newly created
position, Borkent will lead global acquisition and programming strategies,
adding acquisition responsibilities for Nickelodeon Networks in the U.S. to his
remit. He will work with Nickelodeon in the U.S. and worldwide channels across
development, production and program financing.

Borkent will be based in
New York and will report to Steve Grieder, the senior VP of Nickelodeon
International, and Pete Danielsen, the executive VP of programming at the MTV
Networks Kids and Family Group.

Borkent joined Nickelodeon
Europe in 1998, serving most recently as the VP of programming for Nickelodeon
International.

Grieder said: “As an
integral driver and leader of Nickelodeon’s international programming and
acquisition divisions, Jules is well positioned to broaden the scope of our
content strategy, creating a truly global, yet locally relevant experience for
our partners and viewers.”

—By Jackie Stewart