New Head of Licensing at m4e

GRUNWALD: Effective March 1, Bernd Conrad, who most recently served as head of licensing and merchandising at TV-Loonland, takes on the role of head of licensing at m4e.

Conrad will be responsible for the company’s licensing management. At TV-Loonland, Conrad was overseeing the company’s licensing and merchandising activities within German-speaking territories. He also previously held the role of licensing director at Jetix Consumer Products Germany, handling merchandising and home video for the German-speaking region.

The next international property that will be produced and owned by m4e is the series Yoko, Mo & Me (working title), which is currently in production. The series will then be distributed worldwide by m4e in cooperation with Rainbow S.p.A.