MTG Launches $30 Million Investment Fund for eSports, Gaming

MTG has set up a $30 million investment fund, targeting U.S. and European companies in the areas of online gaming, eSports and game-focused virtual and augmented reality.

The plan is to invest in five to ten companies annually over the coming three years, with an eye to coming in at an early stage. The group revealed the new fund at its Capital Markets Seminar today, also providing an update on its ongoing transformation. MTG’s group digital sales grew by 70 percent year-on-year to account for 34 percent of the company’s total sales in Q3 2017, up from 21 percent in Q3 2016.

Jørgen Madsen Lindemann, MTG’s president and CEO, said: “We are stronger than ever in our traditional markets, with exciting content that engages diverse audiences across multiple platforms and on every screen. At the same time, we are leading eSports into the global mainstream, captivating hundreds of millions of online gamers, and creating video content that generates billions of views across the world.

“MTG’s expertise is in storytelling and we want our stories to be available everywhere. Our partnerships with content creators and distributors around the world, and the rapid growth of our digital products, clearly demonstrate the relevance of our stories and provide the basis for our long-term profitable growth. This is why we are also launching a gaming fund to help nurture the next generation of digital entertainment experiences.”