Mad Men Gets Fourth Season Order

NEW YORK: AMC has given the greenlight to season four of its acclaimed drama Mad Men, on the heels of record ratings for the premiere of the third season.

The return of Mad Men last week lured 4.5 million viewers. The series has also recently received 16 Emmy nominations—the most for any drama series—including the drama, lead actor, supporting actor and supporting actress categories. Creator, writer and executive producer Matthew Weiner has received four out of the five nominations in the outstanding writing for a drama series category. Lionsgate produces the series in association with AMC. Last season, more than 30 million viewers watched Mad Men on-air, on video-on-demand as well as on iTunes. 

"We always saw the potential for Mad Men, and believed in and supported the series because of our strategy of developing cinematic television that complements our library of the most entertaining movies, from every genre, on television," said Charlie Collier, the president and general manager of AMC. "It’s been extremely gratifying to see the show develop in to such a pop-cultural phenomenon with such a passionate fan base."

"Mad Men continues to surpass all expectations with each new season and the series has become a signature show for Lionsgate around the world," added Kevin Beggs, Lionsgate’s president of television programming and production. "We’re gratified by this early fourth season pick-up and salute the brilliant work of Matt Weiner, the cast, the entire creative team and our partners at AMC, who share our commitment to bringing viewers distinctive original programming of the highest quality."