KidsCo Extends into Belgium with Telenet

LONDON: KidsCo is expanding its presence in Belgium with leading cable operator Telenet.

Thanks to this deal, KidsCo’s programming, including shows such as The Wiggles, Corduroy, Heathcliff, as well as original content like Jass Time! will be available to children in Brussels and broadcast in French. KidsCo will be offered as part of Telenet’s basic package.

“Belgium is an important region for us as we look to provide international programming to kids across all countries,” said Paul Robinson, the managing director at KidsCo. “It’s also important that we work with providers who understand that children need access to great shows that teach them something. We’re delighted that Telenet share this belief and want to help us play a major role in the education of children across Belgium.” 

Paul Israel, the VP of Media Partnerships at Telenet, added: “KidsCo is an excellent addition to our current offering. In order to satisfy our French-speaking clients in Brussels, we have added the best channels. For our youngest viewers, KidsCo was a perfect choice—offering strong educational content which is very important to children and parents alike. We are very happy to add KidsCo to our digital basic offer.”