Kabillion, Crazy Pet Company Team for New Kids’ Microsite

LOS ANGELES, November 20: The
multiplatform kids’ program service Kabillion has partnered with Crazy Pet
Company for the rollout of a new microsite targeted at kids, featuring games,
streaming video and other content.

Located at
www.kabillion.com/crazypets, Kabillion’s new microsite features the Crazy Pet
characters in a variety of activities, games and videos. Interactive areas of
the microsite also include a caption contest, Crazy Pet of the Week photo
contest and Joke of the Week, as well as IM icons and wallpapers. Everything is
built around the Crazy Pet theme of “Characters Building Character,” found in
all their activity role-play products and services.

In addition to
participating on Kabillion’s video-on-demand and online broadband channels,
Crazy Pet will also provide interstitial programming featuring live-action joke
videos, animated shorts and tips for proper and fun pet care and training.

Crazy Pet is an
interactive entertainment and educational licensing company which promotes the
values children learn from caring for their family pets.

“Every kid either has a
pet or wants one, and Crazy Pet has done a remarkable job of engaging and
teaching kids about the fun—and the responsibility—of caring for
animals,” explained Bill Schultz, the CEO of Kabillion. “Together with the
Crazy Pets team, we’ve created this new microsite as a destination for kids,
not only to have fun sharing stories and photos of their pets, but also learn
more about how to take care of them.”

—By Irene Lew