JioHotstar Introduces Refreshed Subscription Proposition

JioHotstar is launching an updated subscription proposition for new subscribers that includes monthly plans across all tiers and adjusted prices.

The new structure, launching on January 28, introduces greater flexibility. Monthly plans are being added to make access to JioHotstar easier for individuals looking to stream on their smartphones and families looking for high-quality entertainment on their connected TVs.

Hollywood entertainment will be included within the Super and Premium tiers for new subscribers, while Mobile users can continue to access Hollywood content through a flexible add-on, allowing viewers to customize their experience based on preference.

Existing subscribers will continue on their current plans and prices without any change, as long as autorenewals remain active.

“As we continue building India’s most expansive and inclusive entertainment ecosystem, it’s important that our subscription choices keep pace with how audiences want to watch,” said Sushant Sreeram, head of SVOD and business and chief marketing officer at JioStar. “We are privileged to serve the most dynamic and diverse entertainment audience in the world, and we are constantly investing and inventing to ensure we provide viewers not just the world’s best entertainment but also the world’s best viewing and access experience. This update brings greater flexibility and choice across subscription needs, while supporting long-term investments in premium storytelling, the best of live sports and a high-quality streaming experience at scale for our audiences.”