JCC to Launch Book Series for Preschoolers

DOHA: Bloomsbury Qatar Foundation Publishing (BQFP) and Al Jazeera Children’s Channel (JCC) have teamed up for a series of books for preschoolers that feature the magical world of FaFa and her friends from Baraem TV.

FaFa and her friends Moumou, Oti and Douka offer a daily set of segments on Baraem TV designed to add rhythm to children’s lives, provide advice on appropriate behavior, and place them in an educational environment. FaFa and her friends are the central characters in the various adventures featured in the four illustrated books that will bring additional exploration to the readers. The line was launched today at the first Doha International Children’s Book Festival, behind held at the Qatar International Exhibition Centre until December 4.

Malika Alouane, the director of programming of Al Jazeera Children’s Channel and Baraem TV, stated: “Today marks a new milestone in the life of JCC as we expand our content’s footprint into the publishing industry. As an edutainment TV channel, we are committed to providing our viewers with safe and educational content across all platforms, and more importantly to encouraging them to develop their mental abilities and expand their vocabulary in Arabic and other languages.” She added, “We encourage mothers, care-takers, and nursery teachers to read to children in order to foster a love for reading.”

“Written by one of the U.K.’s best children’s writers and beautifully illustrated, the Fafa and Friends books are a wonderful example of Bloomsbury Qatar Foundation Publishing’s commitment to producing books of excellence in English and Arabic for the children of the region,” said Anne Renahan, the managing editor at BQFP.