ITVX Premium Expands to Prime Video

Prime Video customers in the U.K. can now opt for ITVX Premium as an add-on subscription for £5.99 per month.

“Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app,” said Siena Pakington, country manager at Prime Video UK. “We’re so excited to continue expanding that collection by bringing on the ITVX Premium channel, which will provide a plethora of new series and movies to our Prime Video customers here in the U.K.”

Akhila Khanna, director of distribution at ITV, said, “We’re thrilled to have ITVX Premium join the channels line up on Prime Video, extending the ad-free subscription experience of our service to Prime Video Customers.”

Prime Video offers 77 add-on subscription partners in the U.K.