Saturday, July 2, 2022
Home / Analysis / Horowitz: Streaming Is the Norm for Millennials

Horowitz: Streaming Is the Norm for Millennials

Millennials stream more than half of their TV content and are more likely to choose Netflix over live viewing, according to a new report from Horowitz Research. The study, titled State of Cable & Digital Media 2016, found that 18- to 34-year-old TV viewers report spending 54 percent of their viewing time streaming and just 25 percent watching content live.



The content you are trying to access is only available to members.











About Joel Marino

Joel Marino is associate editor for World Screen and TV Latina. He can be reached at cjmarino@worldscreen.com

ALSO READ

BritBox International Reveals New Commissions & Co-Pros

BritBox International has unveiled its new commissioning and co-production slate, including the series Beyond Paradise, co-commissioned with BBC.