Highlights Unveiled for NATPE 2008

LOS ANGELES, November 14:
NBC Universal CEO Jeff Zucker has been tapped to deliver the keynote address at
the 2008 NATPE Conference & Exhibition, which will be held January 28-31 at
the Mandalay Bay Resort in Las Vegas.

Touting the tagline “Where
Now Meets Next,” this year’s conference will focus on the melding of
programming, advertising and emerging media, as well as the push into the
digital-content market.

NATPE 2008 kicks off
Monday, January 28 with the fourth annual mobile content market, Mobile++. On
January 29, NBC Universal’s Zucker will deliver the keynote address. The annual
“Coffee With” sessions will feature one-on-one interviews with Cecile
Frot-Coutaz of FremantleMedia North America and Myspace.com’s Jeff Berman.

Participants throughout
the numerous panels and sessions include Michael Eisner of The Tornante
Company, Jonathan Dolgen from Wood River Ventures, Starcom MediaVest Group’s
Renetta McCann, Denuo’s Rishad Tobaccowala, Jerry Brant from Intel, Jonathan
Leess from CBS Television Digital Media Group, BBC Worldwide America’s Garth
Ancier, Gayle Troberman of MSN Microsoft Network, Jimmy Pataro from Yahoo!
Media Group, Google’s Jordan Hoffner, Shelly Lazarus from Olgilvy & Mather
Worldwide, Comcast’s Matthew Strauss and Jim Packer of MGM Worldwide Television
Distribution.

Rick Feldman, NATPE
president and CEO, commented: “Our 2008 Conference and Exhibition represents
the first NATPE of the digital world. As traditional programming migrates to
new platforms and original material is being developed specifically for
broadband and mobile delivery, NATPE is in the perfect position to bring
together the leading edge players in this new environment under one roof in an
intimate atmosphere that offers valuable accessibility for our attendees.”

He continued: “We’re
delighted that an accomplished visionary of the caliber of Jeff Zucker will
open our conference. Jeff’s contributions to NBC Universal and our industry are
significant, and his keynote address will be an ideal opening showcase for what
will be a dynamic and stimulating NATPE 2008.”

—By Kristin
Brzoznowski