HBO Starts Production on New Comedy Series

NEW YORK: Production is under way on the new HBO comedy series How to Make it in America, which follows two enterprising Brooklyn twentysomethings as they hustle their way through New York City, determined to achieve the American Dream.

The series stars Bryan Greenberg (Prime, Unscripted), Victor Rasuk (Lords of Dogtown, Raising Victor Vargas), Luis Guzman (Anger Management, OZ), Lake Bell (Boston Legal, What Happens in Vegas) and recording artist Scott "Kid Cudi" Mescudi. The story centers on two guys who are trying to make a name for themselves in New York’s competitive fashion scene, Ben Epstein (Greenberg) and his friend and business partner Cam Calderon (Rasuk). Together, they use their street knowledge and connections to bring their ambitions to fruition. With the help of Cam’s cousin Rene (Guzman), who is trying to market his own energy drink, and their well-connected friend Domingo (Kid Cudi), the up-and-coming entrepreneurs set out to make it big.

The series is executive produced by Stephen Levinson, Rob Weiss, series creator Ian Edelman, Julian Farino, Jada Miranda and Mark Wahlberg. How to Make it in America will kick off its eight-episode season in February 2010.