Germaine Deagan Sweet

VP, Content Syndication, National Geographic Channels International

What are your top properties for MIPTV?
The Known Universe, Britain’s Greatest Machines with Chris Barrie, Megafactories, Shark Men, Swine Flu: The Science of Pandemics

Why will these appeal to buyers?
National Geographic Channels is bringing to MIPTV a selection of new programs that represents the successful combination of genres that appeal to a broad audience. Each of these new productions embrace the core of our programming mission—to offer clients smart, innovative programs that are relevant to what we know and how we view the world.
NGC’s programming has been a consistent source for buyers during a time when budgets have been stretched and schedulers rely on partners who deliver quality programming. Our catalogue continues to appeal to buyers because they know we are a dependable content provider of editorially compelling stories.
MIPTV will be an important opportunity to further explore the increasing interest and appetite for programs on new platforms, such as 3D productions, as well as examining scheduling priorities and future specials.