FOX Extends On Demand Platform to Affiliates

LOS ANGELES, March 1: Fox Broadcasting Company today
announced plans to make several of its prime-time series available on a
download-to-own and free streaming basis on its affiliates’ websites, expanding
the Fox on Demand platform to more than 200 stations.

The deal by FOX, Fox Interactive Media (FIM) and Twentieth
Century Fox Film Corp. with the FOX affiliate board delivers key shows like 24 and Prison Break to affiliate websites. The stations will benefit
from a share of both transactional and advertising revenues.

Thus far, FOX on Demand, launched in October on the websites
of 24 Fox owned-and-operated stations and on MySpace.com, has offered an
ad-supported, streaming-only platform. Now, visitors can also purchase
television shows for viewing on a PC or portable device. FOX on Demand's new
commerce functionality is powered by FIM's Direct2Drive digital retail store,
which also offers top-selling video games, blockbuster movies, anime and more.
The lineup of shows currently available on FOX on Demand includes 24, Bones,
Prison Break, Standoff, Vanished,
War at Home and the new comedy
The Winner, among others. New
episodes will be available to watch and stream or buy and download the night
after they air on TV.

"This is the next logical step in our partnership as
the affiliate body and network move forward into the digital age," said
Joe Denk, the VP and general manager of KFXA-TV in Cedar Rapids, Iowa, and
chairman of the FOX affiliate board. "We expect the affiliate body to look
favorably on this important opportunity to better serve their communities'
emerging digital needs."

"Fox Interactive Media is thrilled to enable FOX
affiliates to build meaningful, localized video distribution businesses online
and offer their audiences the highest quality viewing experience," added
Ron Berryman, the SVP and general manager of the Fox Interactive Media Stations
Group. "We're seeing great traction with FOX on Demand on MySpace on a
national level and in the initial local offerings on the owned-and-operated station
sites, and look forward to working closely with the affiliates as we continue
to break new ground in digital distribution."

Matthew Glotzer, Fox's SVP of digital media, noted:
"This agreement leverages the strengths of our studio and broadcast network
programming and deepens our partnerships with both FIM and FBC's station
affiliates. We have created the first market-wide, localized, broadband video
offering that includes both ad-supported and sell-through business models,
affording consumers unprecedented choice."