Former TELETOON Exec Joins Sardine Productions

MONTREAL: Madeleine Lévesque, former director of original productions at TELETOON, has joined Sardine Productions to lead development and production initiatives.

Lévesque will identify and secure new projects to add to the company’s expanding development and production slate for both Canada and internationally. She will oversee projects from development into scripting and preproduction. Previously, she spent ten years with TELETOON in charge of the channel’s production and development slates. Prior to that she was with production powerhouse SDA Productions for 11 years.

“Sardine Productions has been enjoying strong growth for the past few years,” said Sardine Productions’ founder and president, Ghislain Cyr, to whom Lévesque will report. “I know Madeleine’s work well and we look forward to exploiting her expertise and market intelligence in both production and development. She has already shown herself to be a valuable asset to our company.”