Former Target Execs Form Kids’ Outfit Hoho Entertainment

LONDON: Oliver Ellis and Helen Howells, former senior executives at Target Entertainment, have formed a new children’s production and rights company, Hoho Entertainment.

Hoho Entertainment already has a development slate in place, with a first production to be announced in the coming months. Ellis and Howells commented jointly: "We’re very excited about our new venture, particularly with the line-up of projects we have in development. We think they have great potential and we look forward to being able to talk to broadcasters and other production partners about them very soon."