Fireworks Sells Critics’ Choice Movie Awards Globally

LONDON: Fireworks International has signed up a number of international broadcasters for the 16th edition of the Critics’ Choice Movie Awards, which is being offered for the first time to the global market.

Set to air live on VH1 in the U.S. this month, the Critic’s Choice Movie Awards is also slated for broadcast in Europe through a deal with Non Stop Television, covering rights for Sweden, Denmark, Norway, Finland, Iceland, Benelux, Estonia, Latvia and Lithuania. The two-hour event is also headed to Australia on Movie Network’s Starpics, India via Zee Network and across more than 40 territories in Latin and Central America and the Caribbean on Studio Universal.

The awards honor cinematic achievements with more than 25 categories voted on by the 250 members of the Broadcast Film Critics Association.

Saralo MacGregor, the executive VP of worldwide distribution at Fireworks International, said, “We are delighted to announce this range of deals, which will see the Critics’ Choice Movie Awards reaching a truly global audience for the first time. Critics have a huge influence on the movie-going public everywhere in the world, and we are sure viewers will find this star-studded celebration of cinema highly entertaining.”

Joey Berlin at Berlin Entertainment, executive producers of the event, added, “The Critics’ Choice Movie Awards represents a culmination of a year of avid movie watching and critiquing by the 250 members of the Broadcast Film Critics Association. Launched in 1995, the awards have become highly-esteemed accolades within the film industry and Fireworks International has achieved fantastic results this year in launching this landmark event to the global stage.”