Fireworks International Announces Promotions

LONDON, February 12: Fireworks International has upped
Jonathan Ford to senior VP of digital acquisitions and distribution, and Diana
Zakis to VP of sales for Latin America and Asia.

In his new role, Ford is responsible for the worldwide
licensing of Fireworks International’s new and library properties to digital-media
outlets, including on-demand, broadband and mobile platforms. He will also
oversee acquisitions of emerging media properties suitable for the company’s
digital-programming catalogue, as well as develop and implement the group’s
strategies and initiatives across new media.

In her expanded role, Zakis will spearhead sales to
additional territories in Asia. She will continue with her existing
responsibilities overseeing sales to Greece, the Middle East and Latin America.

“Jonathan’s
achievements in successfully launching content from both the Fireworks
International and ContentFilm International libraries into the digital world
have been exceptional,” said Greg Phillips, the president of Fireworks
International. “Additionally, he has acquired multiple new properties for our
digital programming catalogue and that has laid the foundations for an exciting
and lucrative business going forward.”

He added,
“I am delighted to announce the promotion of Diana Zakis. Diana is superbly
focused and talented, constantly achieving her targets and making a major
contribution to Fireworks International’s growth over the past few years. This
promotion acknowledges her success and dedication.”

—By Ned Berke