Eliot Kid

NAME: Eliot Kid

ORIGIN: The series is based on an original Idea from Sebastien Dorsey.

DISTRIBUTOR: CAKE Entertainment

TV SHOW: The animated comedy, consisting of 52 13-minute episodes, is targeted to kids aged 4 to 8. It is produced in 2-D animation.

DESCRIPTION: Eliot’s imagination interprets the adult world around him in a unique way that gives rise to elaborate adventures and schemes, in his attempt to tackle his imagined fears. When old Aunt Margot’s visit turns into a witch hunt, when a friendly soccer game amongst friends becomes a merciless World Cup final or when a trip to the toilets turns into an expedition to the land of the monsters, well then you’ve entered The Wonderful World of Eliot Kid!

PRODUCERS: Safari De Ville and SAMKA Production

EXECUTIVE PRODUCERS: Didier Julia, Samuel Kaminka

COMMISSIONING BROADCASTER: TF1

TV SALES: BBC, Cartoon Network (EMEA), ABC in Australia, Disney Channel (France, Italy, Spain and Germany), RTBF in Belgium, TSR in Switzerland, TV2 Denmark, TG4 Ireland, S4C Wales and RUV in Iceland.

MERCHANDISE: TF1 is releasing several DVD titles this year, and will be following those up with a publishing program and other selective product categories. 

STRATEGY FOR ROLLOUT: Eliot Kid premiered on TF1 and BBC in 2008. The show, says Genevieve Dexter, partner and commercial director at CAKE, "went straight to the top as the number one rated animated children’s series on both channels based purely on its TV exposure with no ancillary products on the market. Both channels have already expressed an interest in commissioning further episodes."

Dexter adds that Eliot Kid "is an evergreen property with strong narrative drive that will develop a merchandising program through traditional product categories based on the ratings success and demand from the viewers. Eliot’s fantasy world does, however, see him change into a myriad of fantasy roles, and so we have the potential to develop a wider range of products in time."