DNAP Creates New Content Group

SINGAPORE: Discovery Networks Asia-Pacific (DNAP) has established a new creative and content group, to focus on shaping the overall vision and direction of its portfolio, with Kevin Dickie to serve as senior VP of the division.

The new content group, based in the Singapore regional office, will manage all programming and scheduling, marketing and media planning, communications and creative services. Dickie, as the senior VP of the content group, will identify strategic brand extension opportunities beyond TV. Dickie continues to report to Tom Keaveny, the executive VP and managing director of DNAP.

Keaveny commented: “Kevin is a talented executive and with a strong track record of success in leading DNAP’s marketing communications for over 10 years. His creativity and background in brand development and portfolio management will provide strong leadership and focus for the team here as we expand our business and brands. We are in the content business and the creation of this content group will provide a platform to continue to drive our business forward.”