Disney-ABC-ESPN in Free-TV Agreement in Greece

LONDON/ATHENS, July 22:
Disney-ABC-ESPN Television has renewed its multi-year volume agreement with
Greek pubcaster ERT for a range of content to be aired on both terrestrial TV
and DTT.

The deal covers movies
from the portfolios of Walt Disney Pictures, Disney/Pixar, Touchstone Pictures
and Miramax Films, with titles such as Enchanted, Pirates of the Caribbean: At World’s End and There Will Be Blood.

For younger viewers,
Disney Channel’s Camp Rock and
original series such as Hannah Montana, along with Playhouse Disney programs like My Friends Tigger &
Pooh, will be available, with
select shows airing during ERT’s Disney-branded time slot.

ABC Studios’ hits such as Desperate
Housewives, Lost, Criminal Minds and Ghost Whisperer will also have new seasons featured on ERT.

Tom Toumazis, the executive VP and
managing director of Disney-ABC-ESPN Television for EMEA and Canada, said:
"We are committed to the future success of The
Walt Disney Company in Greece, working closely with our partners across
Disney’s integrated businesses to foster growth in our key brands and franchise
properties. This new TV agreement is an important step in this ambition, in
such a fast-developing, dynamic market.”

—By Kristin Brzoznowski