DECODE Enterprises

September 23, 2009 World Screen

Josh Scherba
Senior VP, Distribution

 
 

What are some of your top properties for MIPCOM?

dirtgirlworld, How To Be Indie, That’s So Weird, Grandpa In My Pocket and Animal Mechanicals.

 
 

Why will these programs appeal to buyers?

We have a diverse but distinctive slate of brand-new preschool for this market, including dirtgirlworld, an innovative new preschool series that we feel will appeal to buyers with its outstanding storytelling, music and timely environmental theme. Live-action Grandpa in My Pocket explores the unique but fun-filled relationship between kids and grandparents and Animal Mechanicals is action-packed and fast-paced, with colorful transforming characters. For older kids we have How to Be Indie, a standout live-action series for tweens. This is a tricky demographic, in terms of story lines and characters that resonate with the age group, but we feel this is a very strong series in this genre. Also That’s So Weird, a witty, off-beat comedy sketch show for teens with a very talented ensemble cast.

 
 

What are some of the trends you’re currently seeing in this market?

We continue to see a demand for high-quality live-action comedy for an 8-to-12 target audience. Broadcasters are always in the lookout for strong live action that they know their audiences will relate to. We have a good track record in selling live-action shows around the world and we anticipate a good deal of interest in our new show How to Be Indie.

 
 

What are your goals and expectations MIPCOM?

We look forward to a successful launch of dirtgirlworld and further discussions on several key properties. We are excited about debuting brand-new shows for buyers this market, as well as offering new episodes of more established series that continue to perform well.