Cookie Jar Gets New Development VP

BURBANK: Jillianne Reinseth has joined Cookie Jar Entertainment as its new VP of development, coming from a role as director of development at Studio B Productions.

She will serve as the development executive in Canada for all Cookie Jar Entertainment programming, including its teen and adult label, The Jar. Reinseth will report to Tom Mazza, the executive VP and head of worldwide TV at Cookie Jar. Most recently, Reinseth served as head of development for Studio B Productions, leading the company’s in-house content creation division. She developed numerous projects, including Kid vs. Kat, Martha Speaks and Caveboy. Previously, Reinseth was a development and senior producer at Jetix Europe and Chorion. She has also worked in The Walt Disney Group’s creative affairs department and in Nickelodeon’s development department.

“Working closely with Cookie Jar Entertainment’s development department in Los Angeles, Jillianne will help greenlight new projects in Canada,” said Mazza. “With her extensive development experience, she will help the company provide a wide range of exciting, new programming to major Canadian networks.”