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LONDON: Cineflix International has sold the fourth season of Windfall Films’ hit engineering series Monster Movies to new broadcasters in Europe. The show has already notched up sales with Discovery Europe and Kabel 1 and N24 in Germany. Monster Moves …

LOS ANGELES: Donna Ebbs has been appointed senior VP of programming for the Hasbro-Discovery Communications joint venture television network expected to launch in late 2010. The as-yet-unnamed network will reach approximately 60 million U.S. households on what is currently Discovery …

PHILADELPHIA: Comcast Corporation has released the results of its TV Pulse Survey, which found that 81 percent of individuals plan to watch prime-time TV this fall and many will use on demand, the Internet and DVRs when tuning in to the …

LONDON/TORONTO: ITV Studios, Global Entertainment has shored up the international distribution rights to Shaftesbury Films’ new drama series Bloodletting & Miraculous Cures. Set to be launched at MIPCOM, the 8×1 hour series is based on the bestselling award-winning book by Dr Vincent …

SINGAPORE/LONDON: Playhouse Disney U.K. and TVO, Knowledge Network and SCN in Canada have picked up the rights to Mr. Moon, a new animated series from Sparky Animation. The series is produced by Sparky in association with Skaramoosh in the U.K. and Title Entertainment in …

LONDON/MUMBAI: Myleeta Aga has been named general manager and creative head for BBC Worldwide India Productions, taking over from Saul Nassé, who is returning to the U.K. to become controller of learning at the BBC. Aga will take up her new post …

HONG KONG: Endemol Asia has named Linfield Ng to the post of director of licensing, managing the company’s format sales in the region, effective October 1. Ng will report directly to Arjen van Mierlo, the CEO of Asian operations at …

PAWTUCKET: Stephen Davis, the president of the newly formed Hasbro Studios, has announced the appointment of key executives to take part in the company’s management team, which will include Bob Boden heading up reality and game shows. Boden, currently the …

    TEL AVIV: The game show Heaven or Else leads off Armoza Formats slate of new formats, which also includes the dating show Buzz Off. In Heaven or Else, from the creators of Upgrade, two contestants are pulled from …

NEW YORK: Internet advertising will account for 15 percent of the global ad pie in 2010, according to GroupM, up from an estimated 13 percent this year. The figure represents an estimated $64.7 billion globally, an 11-percent increase over the …