Cartoon Network Names Branding SVP

ATLANTA, August 30: Peter Dougherty has been named senior VP
of branding for Cartoon Network in the U.S., a newly created position at the
channel.

Dougherty will be responsible for the creative execution and
communication of the Cartoon Network brand and its multiple properties. This
will include overseeing the network's on-air environment and franchise
presentations; in-house creative services responsible for print, electronic and
outdoor advertising and collateral; execution of sponsored promotions,
sweepstakes and contests; and creative development for Cartoon Network
Enterprises' growing licensing and merchandising business.

Dougherty will be based in Atlanta and will report directly
to Jim Samples, the executive VP and general manager of Cartoon Network U.S.

Dougherty spent 11 years at MTV Europe from 1990 to 2001,
before becoming an independent creative consultant, working with, among others,
Nicktoons in the U.S., Nickelodeon in Europe and Asia, MTV and Nickelodeon
Japan and Italy’s Telepiu.