Belgium & Canada Offer Incentive for Digital Media Co-Productions

TORONTO: The Canada Media Fund (CMF) and Belgium's Wallimage have established a fund to encourage the co-development and co-production of digital media projects between the two countries.

The fund, dubbed the Canada – Wallonia Digital Media Incentive for Multiplatform Projects, has a budget of C$600,000 ($530,000), with each partner contributing half of the total amount. In order to qualify for funding, projects must be digital interactive content, explore a transmedia approach to content production, be innovative or experimental and developed on appropriate platforms with regard to content and audiences. Applications will be accepted until February 2, 2015.

“The CMF is delighted to be working with Wallimage to present an opportunity for Canadian and Belgian producers to partner and create interactive digital content that resonates with audiences in Canada and around the world,” said Valerie Creighton, the president and CEO of the CMF. “We look forward to a successful working relationship that will deliver new compelling content from talented producers in both countries.”

“Ever since Wallimage has decided to support the Crossmedia sector, our go-to-market model has been the CMF. It is therefore a great honor and a wonderful encouragement to be able to build bridges between producers and service providers from our region and their Canadian counterparts,” added Philippe Reynaert, the CEO of Wallimage. “From now on we’ll be associating Transmedia and Transatlantic!”