BabyFirstTV Names U.S. DVD Distributor

LOS ANGELES, October 10: Summit Entertainment will serve as
the exclusive U.S. distributor for BabyFirstTV’s catalogue of DVDs, which are
created by child-development experts.

Summit Entertainment will represent the BabyFirstTV DVD line
to home-entertainment retailers and mass merchandisers nationwide.
BabyFirstTV’s developmental DVDs include features such as on-screen parenting
tips and information and a three-step introduction method to topics. Titles
include Social Explorations, Visual
Inspirations, Vocabulary Seeds, Cognitive Beginnings, Numerical Concepts and Night Symphony.

Jeffrey Quinn, the senior VP of sales and marketing for
BabyFirstTV, said: “Summit Entertainment is the perfect distribution partner
for our DVD lineup. Summit has done an outstanding job marketing and selling
their titles to all major retailers and quite frankly, one of the few companies
we felt could manage our significant DVD output without losing sight of the
brand.”

“We’re excited to represent BabyFirstTV in the DVD
category,” added Steve Nickerson, the president of Summit Entertainment. “The
company has put together a truly unique lineup that has really hit home with
parents here in the U.S. and around the world. It’s a great addition to our
theatrical DVD releases and the channel’s consumer awareness and support makes
them a great a partner for us.”

—By Kristin Brzoznowski